One of the new capabilities within Marketscape is the ability to create presentations, allowing you to articulate your organization’s value to physicians and facilities. Quickly and simply compile key metrics into a compelling format you can share with current accounts or to make your case to target providers.
Choose between creating a templated or custom presentation. For physicians, the default presentation provides background on the physician’s practice and benchmarks for your selected competitors. From a provider’s Analyze page, add relevant charts to your clipboard that you can easily insert into a presentation.
In addition to displaying information in a consistent and compelling way, building presentations directly within Marketscape saves valuable time. There’s no need to export, organize, or format data across multiple systems. You can also share presentations with members of your organization.
The Engage page organizes your presentations into an easy to navigate library. You can search by name or filter by provider type in addition to viewing presentations others have shared with you. If you’d prefer to bring a hard copy of a presentation to a meeting, simply print the images or reports you want as a leave behind.
Important! When each new quarter of data is released, all presentations in your account will be updated to reflect the new metrics.
The following video summarizes the basic functions on the Engage page that will help you to prepare a presentation you can use to engage your targeted accounts.
This video is a bit dated, so what you see will not be identical to the current version of Marketscape. However, the basic workflow is similar.
You are Ready!
Marketscape is designed to help you with the following three phases of the sales cycle:
- Managing your Territory - organizing and prioritizing your accounts
- Developing your Account Plan - In depth evaluation of providers to identify the best accounts to pursue.
- Preparing a Presentation - This page - Templated or custom reports for personalized, data driven presentations
Once you have viewed the videos above, you will know the basics required to succeed with the Trella Health Marketscape.